Internet Marketing Center Online

Corey Rudl built this online empire and is still a powerful presence today

Are you just a beginner in the internet marketing game? No need to worry because the Internet Marketing Center Online is full of information geared toward those at a beginners level. The progeny assumes you have never run an internet based business before, and that you a starting at the very beginning. It takes you step by step through the process of not only finding the right business, but how to build it and market it so that it becomes a money maker for you. These are legitimate, stand alone business models. This is not multi-level marketing, or some Ponzi scheme that is designed for the sole purpose of separating you from your money.

Corey Rudl was the founder and original owner of the Internet Marketing Center online. He started by publishing his own book called Car Secrets Revealed. When a friend suggested he put it up on the Internet, he responded, "What's the Internet?"

Eventually, through trial and error Rudl built his sales to phenomenal levels, and decided it was time to begin selling courses based on the techniques he had developed over the years. The Internet Marketing Center online was born.

By the year 2005 it had grown to over $40 Million/year.

Now, before you start thinking that the Internet Marketing Center Online is just a pay to use site, you'll be happy to know that there is a lot of free information there, too. This includes not only articles and instructions, but there are also some free reports they giving away for your education.

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According to Alexa, the Internet Marketing Center's marketingtips.com comes in second only to Ken Evoy's Sitesell.com among the big Internet marketing guru's sites. That's an amazing feat.

The IMC's strongest areas of teaching are

· Email marketing

· Automation of your business

· Aggressive testing

Email marketing is primary to Rudl's methods. By "email marketing' he isn't talking about spamming, but mainly about building a huge email list via newsletter (ezine) offerings, and permission-based email advertising.

Rudl's emphasis on automation is a point well taken. He acknowledges that Internet marketing simply isn't an area where you can work an hour or two a day and sit on the beach the rest of the time. He knows your time will be at a premium, and he encourages you to automate as many things as possible through auto-responder, automated shopping carts and auto e-delivery of products where possible. He provides an onslaught of software for this purpose - which may well be part of the reason for his emphasis on automation -- to sell you his software.

Aggressive testing was at the heart of Rudl's own success, and he makes no bones about telling you the importance of doing the same. While pretty much everybody tells you the importance of testing, Rudl made it the focus of everything. The biggest problem with the way most gurus tell you to test, is that they encourage you to try one thing (say a headline) for a time, then try another, and see if your bottom line changes. But there is an inherent flaw in this method, which Rudl recognized. Suppose between week 1 and week 2 a magazine article features my site or product (I should be so lucky). They are sending pre-filtered traffic to my website, and my conversion rate is likely to be better in week 2. My headline may actually be hurting me, not helping, for all I know.

Rudl's answer to this was to use testing software that concurrently and randomly directs traffic to two different views of the site, and allows you to compare the conversion rate at the same span of time. That is much more scientific.

Corey Rudl's and now Derek Gehl's back-end tactics have come under a lot of fire. No matter what you buy from the Internet Marketing Center online, at rather high prices no less, you'll quickly learn it isn't nearly enough. If you buy a course, you'll be told you need several expensive software packages. If you buy software, you'll need to upgrade to the pro edition. If you think he's sending you everything you need to know in a course, you'll soon learn you "need" his course on the super secrets that he himself uses, which he claims no other marketers will tell you about. Back-ending is a valid methodology, and to be expected, but when you get the feeling that you were tricked into something you didn't see coming, you feel duped. That doesn't mean the products aren't valuable - they are. But be prepared.

The software the Internet Marketing Center online sells hard is largely produced by his company. But there are several very good competitive products that work just as well, or better, for less money and which have better support. I do not recommend most the software for the price you pay. One exception I might make is the package, which I think has some value for the beginner.

Affiliate Program

Derek Gehl, CEO of The Internet Marketing Center online(until recently), is one of the most knowledgeable and helpful leaders you will ever come across. He is constantly sending out important news and updates via email, keeping his affiliates informed. This is one reason I feel that this is one of the best affiliate programs available.

Another feature of this program is the line of unbeatable information and software products. This program not only has wonderful products for the affiliates to promote, but also many learning tools to help them learn as they go. I believe the best affiliate programs should provide their affiliates with plenty of training, and this one does the job!

The Internet Marketing Center online has been successfully helping affiliates make big profits for over 12 years - another reason that this affiliate program is among the best. Their solid history and unwavering devotion to their affiliates is unlike any other affiliate program you will find. Derek Gehl really does his job keeping his affiliates informed and up to date on every new product and update that comes along.

Money-Back Guarantee

All of Rudl's materials have a money-back guarantee. There is usually a 30-day time limit, except the Insider Secrets course, which has a 1 year guarantee. I have not yet found a record of a complaint about the hard products. In general I think the name is valuable enough that they would try to protect it by honoring the guarantee.

However, I have heard a few complaints from my readers and from other sources about getting refund satisfaction from the mentoring program of the Internet Marketing Center online. Some who thought it was not the value they expected have found there are disclaimers to what is or isn't refundable.

I have returned a product that I decided not to keep and it was promptly refunded. They were exceedingly nice about it and didn't ask any questions. In fact I found them very pleasant to deal with.

You can start the learning process today by signing up with the... Internet Marketing Center Online