Atlanta Internet Business AdviserLuis Castillo
I was working as a Facilities Management Consultant for a large Management Services company located in Downers Grove, Illinois in the USA. My career started out with a great prospects for the future. I seemed to be well suited to the work I was doing. After the 10 year mark I was bored with my job, underpaid, overworked and looked forward to clocking out at the end of every day. I couldn't seem to get my groove back. No matter how hard I worked it didn't seem to help my career. I guess the bosses I reported to had other things on their minds. My career growth seemed to stall. Then suddenly I was given the opportunity to relocate to the west coast. Considering that my career wasn't doing much at the time I thought it was a great time to take a chance and venture out into something new. So, my family and I made the move. I soon reached the point where my tenure with this company reached 18 years, I had just purchased a beautiful house in southern California and things seemed to be looking rosy again. And then suddenly, my career came to an abrupt halt. My employer told me that a change had to be made in order to save the business unit I was assigned to oversee (this came as a shock to me). I was told that I would be replaced (by someone who was a good "friend" of my boss) but that I could stay on in a different capacity (with a pay cut of course) if I wanted to. I opted not to take the offer. Enough was enough. I left that day with no prospects for a similar paying job. I spent the next 5 years working at all sorts of jobs (primarily in sales)that in my opinion, I was not very good at and could not earn enough money to support my wife and five kids. In 2004 I made the decision to sell our home. This was very difficult for me because I truly loved the home that my wife and I had built. The thought of someone else living in it really bothered me. I simply could not imagine living anywhere else in the world. We had made wonderful new friends and were established in our local church and the kids were doing well in school. All these factors made it very hard to move forward with the sale of our home. But nonetheless our home sold very quickly and we moved to Atlanta, Georgia to be closer to my wife's family. She had a brother in the area, and her parents who lived close by in Florida. When we arrived in the Atlanta area I still had no decent prospects for a good job. However, during our last year in California I had just learned about affiliate marketing as an option to building an internet home business and eventually becoming a website owner. I did'nt know very much but everything I had read on the subject said a lot of people were making a good living at it and it didn't seem very difficult to do. It was not my plan to become an Atlanta internet business adviser. Still, I was ready to take the plunge but had no idea where to start. After a couple of months I landed a job with a mortgage company (once again, a sales job) and I made the decision to purchase our very first home computer at that time and thus began the process of learning about the internet and how to make money online as a website owner and slowly but surely the transformation of the Atlanta internet business adviser began. The Learning Begins...The first really valuable resource I purchased was an e-book called "The definitive guide to Google Adwords", by Perry Marshall. It opened up a whole new world to me and got me thinking that making money online was indeed something that I could do. After all, as the Atlanta internet business adviser I would have to be able to say to others that I've been able to make a decent income online.However, as I continued to read and study I had no idea that the internet was this powerful and held so much potential for the eager entrepreneur. So, I took the plunge and signed up with Google Adwords and started creating campaigns just like I had learned from studying this awesome e-book. That first year as the new Atlanta internet business adviser I made over $12,000. In real terms that isn't a lot of money but I came to find out later that most people who try their hand at making money online never achieve this and eventually quit. In spite of this relative success I still didn't really understand what I was doing (I'm one of those guys that always knows just enough to be dangerous). As a result everything I was earning was being eaten up by my huge advertising expenses to generate targeted traffic. By the time I figured out how to improve my ROI (return on investment)it was too late. I had spent a whole lot more than I care to admit. It was at this point I decided it was time to create my own website which would generate it's own organic traffic and thus build up my own list of clients (crazy, huh?); a trait that the Atlanta internet business adviser would need to display time and time again. Well, I did about as well with this as I had with my Adwords campaigns. I had no problem sending tons of traffic to my site because of my experience with PPC advertising but I wasn't getting the kind of conversion I was hoping for. Would someone please turn on the lights?That's when I came across Site Build It. Finally someone was able to clearly explain everything to me about correctly building a successful website and marketing online in a way that was attractive both to visitors and the search engines. I decided to not renew the hosting contract for the website I had at that time and set up the site you now see. It was at this stage that I began to take on the true persona of the Atlanta internet business adviser.The very first resource I read was an e-book called "Make Your Site Sell", (see the link for the free download at the bottom of this page)that's when I first began to understand the concept of the C Here is my summary of this concept... ContentWeb users search for information, for solutions. They are not looking for you - they don't know you (yet!). They seek what you know. You have to give it to them. Convert your knowledge into in-demand Content. To succeed online, start where they start - at "the search." TrafficYour topical content ranks high at the Search Engines (ex., Google, Yahoo!, MSN), attracting FREE (notice I said FREE), targeted (i.e., interested), open-to-you visitors. Basically, these future customers "meet you" at your site. These visitors are known as "Traffic." PREsellComplete strangers develop trust and confidence in you. Why? You "PREsell" by OVERdelivering what they seek... relevant, original, information. However, you need to deliver it in your own voice, in your own way. As the Atlanta internet business adviser I advise all of you to go beyond merely instilling confidence... your visitors will like you. Monetize Convert warm, willing-to-buy ("PREsold") visitors into income. Called "Monetizing," this is the easy part. But "M" cannot happen if you fail to first execute C T P. This is where 99% of small businesses fail. This is where I had failed. But not anymore...after all, I'm now the Atlanta Internet Business Adviser. Almost immediately after building the site you are viewing and submitting my site to the search engines I was getting indexed and within several months I was getting targeted traffic from Google. As each month went by my traffic steadily increased and so did my confidence (yeah, the Atlanta internet business adviser is 'feelin' good now!). As a result, I didn't feel it was necessary to use PPC advertising any longer to get the traffic the Atlanta internet business adviser desperately needed. Not that I wouldn't use it but I know that I don't have to. The one thing that I was impressed by the most and that really kept me coming back to Site Build It were the testimonials. There were literally hundreds of them. With each testimonial was a link to the persons website so you could see what they had created. Not only that but the Atlanta internet business adviser was also able to confirm their rankings by simply checking with Alexa. Sure enough every one of them were in the top 3% of all websites, meaning, they were attracting a lot of warm traffic that was ready to buy. Once I saw the heights that I could reach I was further inspired to take on the role of the Atlanta internet business adviser.
Don't just take my word for it..."My goal was to build an online business that would generate an income equal (or greater, of course) to the salary I was earning. And also wouldn't be dependant on any country's economy (as my country's economy is in shambles...)."
"I even checked out respected "web gurus", Ralph Wilson and Jim Daniels, who both gave SBI top marks. I had nothing to lose (SBI has a money back guarantee) and everything to gain. Little did I know at that point that we were about to set out on one of the most exciting, bizarre years of our lives." "I recently resigned from that medical distribution company because it was obvious I didn't need them. The company was getting the benefit of all the sales generated from my SBI traffic."
"My photography website is producing so much work offline it is stopping me from building more sites (which is what I want to do). I have started another which is also starting to take off, and now "work is really getting in the way of work." The beauty about everything I am currently doing, and plan to do for the next few years, is that my efforts will create passive and residual income. I am creating a pension that I can actually pass down to my kids. How many people have one of those?"
"I now have a business that I can grow over the years. A business that is fun. I'll never do a 9 to 5. I'll always own my own life. That, more than money, more than learning about the Web, more than anguilla-beaches, more than learning how to write well, that is the most important thing I've learned from SBI!. Own your own life. If you don't, what's the point?" "My SBI Web site keeps growing and continues to deliver wonderful new patients to my dental office each month (now averaging over 25 legitimate new patients per month from the Internet!)." "Real people actually visited my site from the search engines, just like Dr. Ken told me would happen all the way through the Action Guide. And some of them started to convert into income. I was hooked. Once you see the traffic start - real people who want the information you provide - it's just a matter of doing more and more of the same. It's really simple once you know how. Build more and more traffic. "PREsell" by giving people information they want, and THEN monetize (how you are going to make money off your site)." And the result is...I now consider myself an Infopreneur by night and the Atlanta internet business adviser by day. I have developed 10 new website ideas that I will start shortly in addition to this site. Each one is set up for a specific niche market. My goal is to generate enough income from my sites to allow my wife and I to live the style that is without worry from finances and to be a blessing to our children and grand-children.Once this is put in place the Atlanta internet business adviser will set out to work with small business owners in the area to educate and motivate them to use the power of the internet to build thier business. I still consider myself a novice among the super heroes of internet marketing and internet home based businesses. As the Atlanta internet business adviser I continue to work on his goal of paying off his house and set up a nest egg for his retirement all with the power of my internet home business. When I do I'll be sure to let everyone know. Check back often because I'll be providing updates on my progress as the Atlanta internet business adviser. This is not a "get rich quick" system and as the Atlanta internet business adviser that is NOT what I promote on this site. This a business building blueprint for serious people. It isn't difficult to learn, in case you're wondering, but it takes diligent work. If you want to join the Atlanta internet business adviser then you'll be glad to know that the Action Guide that comes with the "Site Built It" system walks you through the whole process. You can learn via video and/or text. You are constantly learning as an SBI site owner. Believe me, you'll be way ahead if you decide to go with Site Build It. Take it from someone who tried everything else first. To your Success,
Return from Atlanta Internet Business Advisor to Internet Home Business Builder
Luis A. Castillo
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